Maîtres Chocolatiers Ivan Le Jeune creates, makes and sells his luxurious artisan chocolate bars in the middle of Central London. Each chocolate bar is a unique delicious treat and only contains the very best, the very finest ingredients. The new holistic brand identity fuses traditional craftsmanship and innovative design vision. The bespoke word-mark interprets classic, calligraphy elements in a new way and updates the classic lettering look and feel of traditional sign painters into the here and now. A delicious taste of gold.