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— A Higher State Of Cosiness
Disciplines
Since 1880, Steiff has set the benchmark for quality. Our collaboration with Steiff allowed us to be part of expanding their product universe, as we crafted the branding and packaging design for their home decoration capsule collection, epitomizing a higher state of cosiness.
Margarete Steiff, a young girl brimming with determination, overcame numerous challenges to carve out her place in the world. With a simple pincushion shaped like a fabric elephant, she began what would become an extraordinary saga of success that continues to this day. Our task was to extend this legacy of timeless, high-quality children's products to a capsule collection focused on home decor, infusing it with the same spirit of innovation and quality.
A Higher State Of Cosiness – this theme is our guiding star, inspiring a collection that's not just about objects, but about creating a sanctuary of comfort and tradition in every home.
We delved deep into the roots of Steiff's heritage to create a key visual that resonates with a longing for warmth, comfort, and tradition. This visual isn't just a design; it's an invitation to experience a new level of coziness, offering not just comfort but a feast for the eyes, ensuring that every piece from this collection enhances the aesthetic and emotional warmth of any space.
